Why did Motown enter the 70s?

Motown entered the 70s fit, fresh and ready for the fray. Having grown from nothing to become one of the world’s most recognizable brands, there was no reason to assume that the music it made in the new decade would not be as successful as the previous one. Motown had the vast majority of its stars still in harness.

Did Motown thump in the 60s?

Motown had the vast majority of its stars still in harness. It was no longer entirely associated with the thumping sound that characterized its mid-60s – though, handily, it still had a certain cachet, and songs recorded in the 60s would become hits for the company in the 70s, such as Smokey Robinson And The Miracles ’ “Tears Of A Clown.”

Why is Motown called Motown?

I hope you will enjoy the video! Motown is a record company founded by Berry Gordy, Jr. in 1959 in Detroit, Michigan, United States. The name, a portmanteau of motor and town, is also a nickname for Detroit. Motown played an important role in the racial integration of popular music by achieving a crossover success.